Prushield.
We Do Simple

Prudential
2017

3D animation

PRUShield simplifies your healthcare journey.

Navigating the healthcare system often feels like an endless loop of complexities. This campaign positioned PRUShield as the solution that cuts through the confusion—making healthcare straightforward, so you can focus on getting better, not figuring things out.

Just as the red line cuts through complexity, PRUShield clears the way for simple, worry-free healthcare.