Iā€™m an Art Director who blends creativity with purpose, challenging the ordinary to uncover unexpected possibilities. With a sharp eye for design and a deep understanding of creative strategy, I approach each brief with fresh thinking to create visually compelling work that resonates.

Experience

Meta
Senior Art Director
Apr 2022 - Apr 2024

R/GA
Senior Art Director
Nov 2021 - Feb 2022

R/GA
Art Director
Sep 2018 - Oct 2021

Ogilvy
UI Designer
Apr 2018 - Aug 2018

Y&R Singapore
Art Director
Jul 2016 - Sep 2017

Y&R Singapore
Junior Art Director
Aug 2015 - Jul 2016

EDUCATION

LASALLE College of the Arts
BA(Hons) Design Communication
2013 - 2015

Nanyang Polytechnic
Diploma in Digital Media Design (Interaction Design)
2010 - 2013

Recognition

GONG NextGen
Finalist
2020

Cannes Future Lions
Winner
2015

The Crowbar Awards
Best of Category (Interactive)

The Crowbar Awards
Gold (Interactive)

The Crowbar Awards
Silver (Advertising)

The Crowbar Awards
Silver (Interactive)

Procter & Gamble (Olay)
Winner (Short Film)
2014

The Crowbar Awards
Finalist (Interactive)
2013

SOFTWARE PROFICIENCY

Adobe Photoshop
Adobe Illustrator
Adobe Premiere Pro
Adobe AfterEffects
Adobe InDesign
Midjourney
Figma

LANGUAGE

English (fluent in speaking and writing)
Mandarin (fluent in speaking and writing)

CONTACT